Creating a List for Sending Emails
Creating a List for Sending Emails
This course is designed to help you master the “Create a List” tool in EveryAction so you can build segmented, high-performing email lists. You'll learn how to target the right supporters using filters, audience criteria, and saved searches for repeat campaigns.
What You’ll Learn in This Course
- How to use the Create a List (CAL) tool to build targeted email audiences
- How to apply custom filters based on supporter behavior or attributes
- How to save segmented lists for future use
- Best practices for clean, compliant email lists and opt-in strategies
- Tips to avoid spam traps and improve email deliverability
- How to preview list results before sending
- How to integrate your lists with Targeted Email campaigns in EveryAction
By the end of this course, you’ll be ready to build smarter email lists that help drive supporter engagement and campaign success.
